Inatura

Details

Blackbirds

Reducing and streamlining packaging SKUs for efficiency

Define - Design - Develop - Deliver

Details

Reducing over 10 different packaging SKUs to just two by implementing a mass-customizable product label on standardized boxes, while rebranding Kersepitje as a natural, home-focused brand, created a double win for Inatura, driving immediate growth across its EU omnichannel markets. Packaging Innovation Award 2019.